Dune: Awakening
We partnered with Funcom and We Are Collider to deliver the live global launch of Dune: Awakening, a premium studio broadcast placing creators at the core of the stream with real-time story-telling driving every element.
PROJECT DETAILS
Hosted live from central London by Iain Chambers and Soe Gschwind, the show combined exclusive reveals with in-depth developer interviews and creator-led gameplay.
Ten of the world’s biggest streamers, including shroud, sodapoppin and Tyler1, took part in a custom built scavenger hunt across Arrakis that culminated in a high stakes PvP showdown.
To bring the global audience closer to the action, a remote unit anchored by Jacki Jing was live from PAX East in Boston, capturing on the ground energy, fan reactions and influencer interviews. Live in-game observers tracked both the chaos of the scavenger hunt and the beauty of Arrakis, feeding directly into the broadcast, keeping viewers fully immersed.
